Bottom line: Always aim for the target that shows high interest in the product you are about to sell. Rely on studies and statistics to serve as your guidance in identifying the right demographics …

For cafe owners, embracing this trend can mean increased business, greater customer loyalty, and a reputation as the ultimate go-to spot for both work and leisure. Let’s dive into why …

In this article, we’ll delve into the diverse demographics and preferences of coffee shop patrons to help coffee shop owners identify and connect with their target audience.

Studies have shown that 200 millligrams of caffeine (approximately the size of a venti Starbucks latte) allows the brain to identify words and phrases more quickly. Caffeine can also improve …

Today, the coffee shop is more than simply a place to drink; it is also the students' preferred location for studying and group work. As a result, we created this research to understand better...

But is it truly effective to study in a café? In this article, we will delve deep into this phenomenon, exploring the pros and cons, tips for maximizing your study sessions, and the science behind …

But at present times, cafes as a space to study and work are growing to be a popular choice as well. According to Afrina Asad, an economics major from the University of Dhaka, “A lot of …

By using demographic data, cafes can identify their main customer groups, such as students, families, or working professionals, and develop offerings that resonate with each segment. The …

In this report we analyse the data received from a survey of 46 International Cafés across the UK in May 2015 to assess what factors have an influence on the attendance figures of the Cafés.

A study published in the journal Nutrients found that consuming caffeinated drinks elevated mood and enhanced cognitive performance, an experience enjoyed by more than 85% of consumers …