In Nielsen’s 50th monthly report of The Gauge™, the media industry’s leading snapshot of total TV and streaming consumption, ...

Gracenote, the content data business unit of Nielsen, has announced the appointment of Ryan Moore to the new role of Chief ...

Effortlessly turn audience data fragmentation into advertising advantages and connect with your audience in a multi-screen ...

The latest data indicates that Poles spent an average of 3 hours and 37 minutes per day in front of screens, a nearly 6% drop ...

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Nielsen, the global leader in audience measurement, data and analytics, has released its latest May All Screens Video Landscape report in Poland, covering viewing (a combination of total reach and ...

A global leader in audience insights, data and analytics, Nielsen shapes the future of media with accurate measurement of what people listen to and watch.

Explore how two brands are striking the balance between brand-building activities and performance-driven campaigns when comparing brand vs performance marketing.

Media is changing faster than ever. Follow audiences across devices, TV programs, ads and more with the latest Nielsen data and insights.

MetaBroadcast will work with Gracenote, the content data business unit of Nielsen, to deliver TAM Ireland an ID mapping ...

Leader mondial dans le domaine de la connaissance de l'audience, des données et de l'analyse, Nielsen façonne l'avenir des médias en mesurant avec précision ce que les gens écoutent et regardent.

Adding CTV coverage to Ad Intel, Nielsen’s comprehensive source of advertising intelligence, allows marketers and advertisers to understand the media landscape so they can effectively plan campaigns.