The four primary methods of gaining a competitive advantage are cost leadership, differentiation, defensive strategies and strategic alliances.

A business infrastructure plan creates a road map that is used to start and run a company. This road map consists of a three part plan: daily operations, processes, and employees. Each component ...

Repetition as an Advertisement Technique. Repetition is used in advertising as a way to keep a brand or product in the forefront of consumer's minds. Repetition can build brand familiarity, but it ...

The workplace has changed dramatically since the first management theories were conceived. Modern management is not a one-size-fits-all practice. Therefore, it is helpful to gain an understanding ...

Importance of Writing Skills in Business. Communication skills, including writing, are one of the most important transferable skills that workers possess. Most business professionals, such as ...

Why Are Long-Term Employees Important?. Finding good employees is challenging for any business. Even if you manage to find good workers, retaining them is another challenge. High turnover suggests ...

Disadvantages of Online Recruitment. As a way of reducing hiring costs and reaching a wider variety of qualified candidates, many companies have turned to online recruitment as a resource for ...

Establishing consumer trust highlights the importance of registering a business. Customers and clients, especially people you've never worked with before, need assurance that you are a legitimate ...

OSHA Standards for Lifting. The Occupational Safety and Health Administration doesn't set limits or standards for workplace lifting, but does recommend that employers offer safe lifting training ...

Benefits of Technology in Business. Technology is a broad concept that has come to refer to breakthroughs in science that allow for a better or automated solution. While the most obvious benefit ...

How to Make Customers Interested. To create a successful business, company managers must be able to attract the interest of potential customers. If customers are not aware that a product exists or ...

The five stages of the process are goal-setting, analysis, strategy formation, strategy implementation and strategy monitoring.