As a result of the House settlement, college athletes will receive revenue sharing payments. Under the new revenue sharing ...

BYU athletic officials speak about both the financial state of BYU sports and the dawn of a new era in college sports business.

Smith added that as of Feb. 23, around 85 companies have made NIL deals with over 700 BYU athletes. While the team-wide deals were some of the first of their kind, they are no longer unique.

BYU freshman AJ Dybantsa took to Instagram to announce a personal invite for fans to gain access to exclusive, ...

Fanatics announced an exclusive deal with college basketball phenom AJ Dybantsa, which is reported to be worth eight figures.

“NIL right now is littered with deals falling through the cracks. I want to be careful because Built has done something that has been amazing for the BYU football program.

The top overall recruit from the 2025 cycle, AJ Dybantsa is already generating buzz as the potential No. 1 overall pick in ...

At BYU, most athletes with NIL deals make somewhere between hundreds and thousands of dollars. The top end of athletes, Brandon said, can make closer to six figures.

BYU's 36 walk-ons all got NIL deals in a way that will likely change college athletics forever. Mike D. Sykes, II. USA TODAY Sports. The waters of the NCAA's name, ...

BYU last reached the Elite Eight in 1981 and has never made the Final Four. That could change next season, when the Cougars are expected to contend for the men’s college basketball national ...

A deal BYU has made available to its football players could test how much allowing athletes to be compensated by outside companies for name, image and likeness can be used as a competitive advantage.

BYU Cougars college basketball star with famous heritage celebrates his team in the Sweet Sixteen with creative Tater Tots NIL partnership. ... Highest Paid College Athletes via NIL Deals in 2025-26.