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Superstar' back into the cultural spotlight with a bold reminder that the original streetwear icon isn’t just a throwback.
MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the week’s top ...
Instead, Adidas must activate these values through hyperlocal partnerships, credible Chinese media channels, and user-generated storytelling, turning corporate purpose into community impact. To secure ...
Adidas has apologized for “any upset or distress caused,” after releasing an ad campaign for some retro sneakers based on a model first released during the 1972 Munich Olympics.
A spokesperson for Adidas told the Jewish Telegraphic Agency at the time the company would be “revising” the campaign for the shoe, called Adidas Originals SL72, in response to the criticism. Shortly ...
Adidas said Thursday it was "revising" its campaign with Bella Hadid for a shoe that is honoring the victims of the 1972 Munich Olympics massacre after blowback from Israel.
Adidas apologizes to pro-Palestinian model Bella Hadid amid criticism for picking her for its SL72 shoe campaign, which recalls the deadly 1972 Munich Olympics.
12 April 2021, Berlin: The company's logo hangs on the façade of the Adidas store on ... More Tauentzienstrasse. Big brand manufacturers like Adidas, Miele and Co. are increasingly bypassing ...
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